Budget-Wise Marketing V

Budget-Wise Marketing V Embroidery Project

By   James M. (Jimmy) Lamb   on   February 01, 2005
Description

Free cap with shirt order

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Free cap with shirt order

 

Everybody loves a freebie! Anytime a customer places an order, consider throwing in an additional item, embroidered with his logo, as a free gift. Your client will really appreciate the freebie and will also be exposed to other product ideas.

The most common scenario is a free cap thrown in with an order of shirts. Just be sure that the cap style is one that would appeal to the customer. If not, it will probably be a wasted effort. But you can also consider other items such as aprons, CD cases, tote bags, golf tee bags, etc.

This works especially well with the corporate markets. They are always looking for something new to use for their promotional efforts.

The cost is very low, but the return can be substantial.

Meet the Author: James M. (Jimmy) Lamb
James M. (Jimmy) Lamb
Award-winning author and international speaker Jimmy Lamb has over 15 years of embroidery experience as well as 10 years of professional digitizing experience (as a business owner). Currently, he is the Director of Training and Education for Hirsch International Corp., where he has been instrumental in developing their educational seminars.
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